If you’ve never attended a Local University Seminar– you are missing something unique. The world’s top experts in Local search and digital marketing—who usually only speak at major conferences in places like New York, San Francisco and London—come together and travel to towns and cities that typically don’t get to see this level of talent. And Local University isn’t just about watching- the intimate setting lets local businesses have a once in a lifetime opportunity to ask questions and have one-on-one conversations with the top minds on Google, Yahoo, Bing, Facebook, Twitter and every important digital marketing platform.
Last week the Local University faculty came together for an event hosted by The Philadelphia Business Journal at the City’s University of The Sciences Auditorium. Through the pictures below you can get a sense of what it’s like to be there- the energy and fun that makes Local U unique. A good reason to keep an eye out for when the event comes to your city…
A Day In The Life Of Local U
Local U Faculty Ed Reese of Sixth Man Marketing in Spokane and Aaron Weiche of Spyder Trap Marketing in Minneapolis chat with an attendee about her local digital marketing challenges.
SearchEngineLand & MarketingLand Editor-in-Chief Matt McGee reviews his top tips and insight for “Getting Social Online” for the Local U crowd.
Local University co-founder David Mihm (Director of Local Search Strategy at SEOMoz in Portland, Oregon) reviews the basics of digital marketing terminology.
Left to right: Local businesses wrestle with difficult questions related to showing up in search results and the panel helps out; Google’s Joel Headley helps the crowd understand how the engine works; Local U co-founder Mike Blumenthal (known worldwide as the Google Local expert “Professor Maps”) engages with an attendee…
From left: Q&A with the Local U faculty; Local Search consultant and trainer Mary Bowling– based out of Denver– covers website optimization basics.
Mike Ramsey, President of Nifty Marketing of Burley, Idaho, explains how “Getting Reviews (and other hard things in life)” can actually be fun….
Matt McGee talks about why a businesses primary social asset is their blog.
Left: Mike Blumenthal demonstrates mobile local search technology with a Siri assisted call to Barbara Oliver Jewelry; Right: Analytics expert Ed Reese goes under the hood to overview “Understanding Your Website’s Traffic”.
Local U Faculty members David Mihm, Will Scott, Mike Ramsey and Aaron Weiche pose for paparazzi and adoring fans after wrapping another Local U event…
(All photos by John Denny).
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