In honor of the Getlisted.org Local University seminar series coming to Syracuse next week presented by Syracuse.com and The Post-Standard (the 5th Local U that Advance and our local affiliated sites and newspapers have helped present), I thought I’d take a few minutes to outline the top four reasons why local businesses within a 250 mile radius have scored a winning Lotto ticket to have this event come to town.
The Rockstars Of The Industry Come To You
Getlisted is an incredible program where the top online marketing experts in the business- some of the major speakers at conferences like SMX Advanced and Search Engine Strategies—come to your local area. They teach you in an intimate setting- one where you can ask questions and interact directly with the “faculty”. Members of Getlisted’s expert line-up of speakers and teachers include co-founder David Mihm (the architect of the highly influential “Local Ranking Factors” survey), Mike Blumenthal (known in the industry as “Professor Maps” for his expertise on Google Local search), as well as top experts including Mary Bowling, Will Scott, Aaron Weiche, John Carcutt and Matt McGee (look them up- every one is recognized as a leader of the search and social industry). Representatives from Google Places and Bing Local also join the faculty to help local businesses understand– directly from the search engines themselves- how best to take advantage of their local products and services.
Information Presented In A Way You Can Understand
David Mihm takes the crowd through common website pitfalls
The Getlisted crew won’t boggle your mind with technical concepts and terms like Canonicalization and Robots.txt. Unlike many seminars on SEO and Social Media, the Local University series is designed specifically with the busy local business owner in mind. Everything is outlined in easy-to-grasp terms that will leave you knowing what you need to know, not overwhelmed with impressive techno-talk.
Powerful Tips You Can Put To Work Right Away
When you walk out of a Getlisted.org seminar, you’re armed with tips and strategies that you can put to work for your business that day. The in-depth, four hour program is designed to help you get customers now, not sound impressive at cocktail parties later.
Great Training At A Price That Lets You Build Your Business Without Mortgaging It First
Exposure to an in-depth program like this via seminar or conference could typically set you back thousands of dollars (and that’s not counting travel costs to New York, San Francisco or L.A. to get a program of this caliber). The price of the Getlisted.org seminar is only $129 for either a morning or afternoon session. And just for reading this post you can get a special price of $99 to attend next week’s session. Interested? (and if you’re not, we may need to check your pulse) click here to learn more about Getlisted.org seminars and to sign up.
Check out the video below for a sense of what it’s like to be at a GetListed.org event and hope to see you there next week….
About John Denny
John’s digital experience dates back over two decades, to before the web was born. He is currently VP Marketing for Advance Digital, and is a regular writer and speaker on topics including Search, Social Media, Content Marketing, Local Media and the Digital Marketing Revolution.
I’ve been working in marketing and advertising since 1985, online marketing since 1992, and had my first experience with the revolution that is search working with the pioneering AltaVista search engine in 1996. I’ve run $100 million TV campaigns for Fortune 500 companies and lived the wonderful, reliable era of mass advertising and long client lunches by the Four Seasons LA pool. And what I can tell you having done this for a while is the safe and predictable orbit of your marketing universe has ended. If you are a marketer, advertiser or just a business trying to get a few customers, disruption is here. All that you need to do to get done what you need to get done, is changing very quickly. Social Media, Content Marketing, Search Engine Optimization, Paid Search, Analytics and Mobile Marketing are revolutionizing the way you get people to buy whatever it is you’re selling. And you either need to get on the bus and starting tooting the horn, or at the very least figure out how not to get run over. This blog is here to help you do that.